Mavi's
Initial Ask – Rs. 40 lacs for 5% equity at a valuation of Rs. 8 Cr.
About the Company
The company manufactures fermented food and beverage company, which are artisanal and uses local and artisanal ferments which suits all age groups, and as per the owners can be used for any occasion.
The products have a shelf life of around 2 months, which is lower to the competitors. Therefore, this company will face a lot of problems in distribution. This product is made for the upper middle class and elite class. The Return to Vendor rate is not very high as of now, only because the business is small.
The company needs to play on price, as per the sharks, in order to a differentiating factor. The Selling Price of the product is Rs.250
Past performance of the Company
They made sales worth Rs. 21.5 lacs in 2021, till November, of which they earned Rs. 24 lacs in the previous month.
Industry Overview
The fermented food and beverage industry is also very crowded. There are many companies which have mastered the art of fermented food and beverage and included this in mutliple flavours all around the world. However, most of these flavours dont suite the local Indian flavour pallete.
The fermented food and beverage industry has to have a long shelf life, of around 5-6 months
for the product to be widely distributed.
This industry has a very high Normal loss rate, or a Return to Vendor rate, therefore the costing increases there.
Offers made, and the one accepted:
No offers were made!